‘Play on Heritage’ Lookbook by Maggie Wu
We're longtime fans of accessory designer extraordinaire Maggie Wu. Her designs are ethereal, heirloom, and downright lovely. When sweet Maggie approached us about sharing images from her recent lookbook shoot ... with WS favorite Allen Tsai no less ... we could barely get the 'YES!' out before pouring over the simple and emotive images. Maggie puts her heart and soul into her collections and we really feel the connection with this particular one 'A Play on Heritage' with inspiration from her own Chinese heritage. Below are pieces that are inspired by aspects of the Chinese culture. Be sure to read below more of the musings from Maggie and pin your favorites for inspiration later!
From Maggie Wu Studio: "When I was designing the collection, I was inspired by my own heritage as I traveled throughout Asia. From the Cantonese opera performed in an ancient alleyway of Guangzhou to the tea ceremonies held at private salons hidden from the streets of Taipei, there is so much beauty in the often forgotten crafts of my Chinese heritage. I wanted to capture the beauty I witnessed in my creations in a romantic and modern way. Heritage should be treasured and tradition can be modern and beautiful when you interpret it in your own way – hence the name of the collection “Play on Heritage”.
Creating pieces that are beautiful, but more importantly, meaningful, is something that I truly believe in. From the conceptualization & design of each piece to the creative direction of the lookbook shoot, the idea of meaningful design rings true throughout this collection. Inspired by both Western and Eastern interpretations of Chinese motifs, there are crowns reminiscent of delicate vines seen on Chinese coromandel screens to hairpins inspired by flowering branches seen in Chinese landscape paintings. Each piece is lightweight, versatile, and can be worn a number of ways by the bride even beyond her wedding day.
The lookbook shoot is a play on heritage by incorporating a morning boudoir session with an intimate tea ceremony. By focusing on the bride as she gets ready with a few quiet moments to herself and the intimate tea session that follows, the shoot bridges tradition and modernism with a touch of romance.
You can see the inspiration & sketches of the new collection here: